This study source was downloaded by 100000859819779 from CourseHero.com on 02-12-2023 00:52:53 GMT -06:00https://www.coursehero.com/file/78174624/McKinneyT-BUS7320-2docx/ McKinneyT_BUS7320-2Week 2 - Assignment: Analyze Secondary Data, Observation Research and Measurement ofVariablesBUS-7320 Quantitative Research Design and Methodology Week 2 Assignment 1Terry D. McKinneyDr. Fred RispoliNovember 8, 2020This study source was downloaded by 100000859819779 from CourseHero.com on 02-12-2023 00:52:53 GMT -06:00https://www.coursehero.com/file/78174624/McKinneyT-BUS7320-2docx/McKinneyT_BUS7320-2IntroductionSecondary data pertains to the analyzing of data collected by someone else. The analysis of secondary data, by where the data is inclusive of any data studied to answer a research question other than the question(s) initially collected for. It differentiates itself from primary dataanalysis, where the same individual/team of researchers designs, collects, and analyzes the data.This paper relates several observational researches that detail the collection of data to conduct research based off information provided. Additionally, the paper will examine the guide to primary and secondary sources to see what is available to locate data to answer a selection of questions. Finally, the paper will comment on the appropriateness of observation and/or secondary data for the measurement of the concepts identified in previous research questions andexplain the rationale behind it. Part 1 Research DesignResearch Objective 1 : A non-profit organization wants to know what Facebook posts are