TeslaSouthern New Hampshire University Online MKT-400 Strategic Brand Management 03:35:27 GMT -05:00When we talk about brands in the developmental stage, we must talk about the things they’re doing and building in order to move onto the next stage of brand development. The developmental stage is a crucial beginning for all brands and it’s one that no brand is ever able to skip over. In order to create a brand, a product, a service, there needs to be a development stage where everything, including the marketing mix is thought about and discussed.With Tesla, though it’s already a big name brand due to its marketing and the CEO, it’s still in the development stage. It is a baby company that is still working through the kinks and trying to decide everything for itself. The name Tesla makes people think electric cars, which is what they’re currently known for, but they also do other things like electric batteries, solar panels, and more. The internal stakeholders of the company are engaged in the development of the brand by being allowed to bring up issues in their communities and giving ideas as to what the company to do to help solve them.