Marketing 2323 E Commerce Marketing Mid Term Review

This study source was downloaded by 100000802832151 from CourseHero.com on 11-02-2022 02:49:06 GMT -05:00https://www.coursehero.com/file/36032063/E-Commerce-Marketing-Mid-Term-Reivewdocx/ E-Commerce Marketing Mid-Term ReviewComplete this review and submit for 10 point bonus. You should review all information covered in chapters 1,7, 8, 9, and 10 for your Mid-Term Exam especially the following topics:Chapter 11. What is a value proposition? a. A description of the customer value delivered to a specific target market.2. What is cloud computing?a. Storing and accessing data and programs over the internet instead of your computers hard drive.3. _Software as a service__ is software stored in the cloud that you can subscribe to for a fee.4. What are the 4 core strategies of internet marketing? a. Acquisition b. Conversionc. Retentiond. Value Growth5. What is the IoT?a. is the network of physical objects accessed through the internet. 6. The IoT includes what 3 things: a. Sensors b. Connectivity c. People/processes 7. ___Artificial Intelligence__ is the ability for computers to mimic human behavior. 8. ___Digital Disruption___ is a phenomenon whereby old ways of thinking and behaving are upsetby digital technology. 9. ___Digital Transofrmation____ is the rapid change in business activities as a result of a digital disruption.10. What spurred the beginning of the development of