Bus 520 Organizational Behavior

Sir Richard Branson led Virgin Group by example. He wanted people who could motivate others to work .He and one who was good at dealing with people..He led Virgin by example. He no doubt was a great leader with exceptionally good communication skills. One could always see him talking to employees and customers without any reservations. He would always mingle with people while walking down the road or in a shopping mall. He would always be with a pen and a per and jot down whatever people told him. He used this strategy to improve functioning style his employees were not afraid to send him emails or talk to him about the problems they faced. He shared his vision of what he wanted for Virgin with his employees. His style of functioning was very visible in every act. His functioning added value to whatever Virgin was doing and hence he can be called as a transformational leader. Every employee in Virgin wanted to emulate him. Even though there was a strong presence of the union, employees preferred to come to Branson, their belief in him was so high. He set exceptionally high standards of leadership and made people accept him