Bba 255 Intercultural Management Paper

BBA 2551 11E INTERCULTURAL MANAGEMENT Name Institution Question 1 What are international entry strategies Select and explain five entry strategies that you think would be effective, why Once an organization embarks on entering the overseas market, there are a number of entry options that it can consider. The key strategies of entering a foreign country market are direct or indirect export, and foreign production through assembling, joint ventures, and contract manufacturing. Exporting is the most traditional method of operating in foreign markets and hence one of the well-established entry modes. In indirect exporting, the organization does not engage in international marketing and no special activity goes on within the firm. Indirect export offers the lowest level of risk and it involves others carrying products abroad.in indirect exporting, a firm deals with foreign sales using the domestic sale organization, international trading companies, and export management company. Direct exporting is when the firm is directly and actively involved in marketing its products in the foreign market. The firm itself performs the export into the foreign markets and so requires resources that are more corporate. Although this form of entry has increased risks, the direct involvement will ensure increased sales, greater control of