Domain 2 Esb |57 Questions| With Correct Answers.

Strength {Ans: A strong base of employees}What formula is used to determine a company's customer acquisition cost (CAC)? {Ans: Market expenses + Sales expenses / The number of new customers for the period}Which statement best describes opportunities in a SWOT analysis? {Ans: Anything that could increase sales and grow a company}What are indirect competitors? {Ans: Other businesses that sell products that are different from a business but are similar enough that their products could satisfy the same need}What is a value proposition? {Ans: A statement that explains to customers why they should do business with a company}Which two sources are considered secondary data? {Ans: Company Newsletters; Internet Articles}