Gcu Bus-485 Midterm Study Guide Questions And Correct Answers

Moderate to High Diversification {Ans: Less than 70% of revenue comes from the dominant business}Demographic segment {Ans: Concerned with a population's size, age structure, geographic distribution, ethnic mix, and income distribution.}Sustainable Physical Environment segment {Ans: Refers to potential and actual changes in the physical environment and business practices that are intended to positively respond to those changes with the intent of creating a sustainable environment.}Global segment {Ans: Includes relevant new global markets, existing markets that are changing, important international political events, and critical cultural and institutional characteristics of global markets.}Above-Average Returns {Ans: Returns in excess of what an investor expects to earn from other investments with a similar amount of risk}Forecasting {Ans: Developing projections of anticipated outcomes based on monitored changes and trends}