Mgt 4027 Global Business Management

Global Business Management Final Project Cultural audit Russia The country has emerged from post disintegration into an open market economy and has become a world player in trade. Economically and politically the country has major stakes in world business. EDUS Corporation wants to expand its operations into Russia and being the third largest provider of nontraditional education in the US this thought is well mediated. the technology platform on which it world makes it an enviable education platform. The introduction of this platform in Russia will be a major challenge and it is expiated that U.S. EDUS which already has great experiences in expansion into Canada will make it a success in Russia too. In order to set up facilities in Russia a cultural audit of the country is necessary. This will speak about the country and its set up so that USEDUS can think of the expansion into a country which till today was a closed economy and no one knows how the reception to this platform would be .hence it is needed that the risk associated with expansion and the barriers to entry into this country are listed out. Demography of the country Russia in FiguresLand Area17, 075,500