Harvard School's R & R Case And Response

NameInstructorCourseDateR & R case and response1. What are the factors that created an opportunity for Bob Reiss and the “TV Guide Game”?The major factor which led to success of Bob Reiss was the prior experience. He had worked in a gaming industry as a consultant which enabled him to understand the nuances of business. He was able to gather enough knowledge on the gaming industry, and this was a significant advantage. With the capabilities he had gained as a consultant, he was able to increase sales up to $12,000,000 in just three years for a previous company (R & R 1987, 1). Secondly, he was able to foresee a success for his game through the averaging of the hours that Americans spend on TV. This survey was a significant benefit since television was the game’s theme. He foresaw the rising of Trivia Pursuit in Canada and other potential markets like the US. This made him find an opportunity in the US which had ten times more sales than those in Canada. Bob, due to his earlier network, had come up with the TV Board game. He had been in America, observing the market and knowing that on average, every