NameInstructor’s NameCourseDateGoogle’s Corporate CultureIntroductionIn a bigger society, companies are regarded as smaller societies in their own right. Just like large societies which have broad cultures, smaller societies also need to establish their own cultures. It should be noted that culture is influenced by a number of factors. Corporate culture usually focuses on the efficiency of production as well as the relationship of people within the organization (Tran). Regardless of whether the organization is big or small, it is more likely to encounter issues when it comes to cooperation among groups and individuals in the organization. Studies have shown that culture is one of the leading factors that contribute to the success of an organization. Without a culture to follow, an organization is more likely to fail. Organizational culture can be defined as a set of shared values, beliefs, and norms that impact the way individuals behave, feel, and think in the organization. Culture in the organization can be created by means of rites and rituals, instrumental values, heroes, and networks of communication among others. Organizational culture is usually maintained through socialization. Big corporations like Google have established strong organizational cultures that