Business And Management Questions 5103

BUS 510: Discussion Question 3AuthorInstitutional AffiliationCourse Name and NumberInstructor's NameAssignment Due DateBUS 510: Discussion Question 3 Q1. Why is it important to study the internal resources, capabilities, and activities of organizations? What insights can be gained?An internal analysis of an organization’s resources, capabilities, and activities is important because it examines its strengths and weaknesses to establish its competitive viability in the market. A firm’s internal analysis integrates measures that provide practical information necessary for strategic planning to facilitate business sustainability and growth (Rothaermel, 2016). Determining a company’s strength and competency is an essential measure in the internal analysis. For instance, a strong and capable organization utilizes the latest technology and equipment in all its activities and operations, and it achieves financial objectives and strategic planning goals. Furthermore, an enterprise with strong competency has a strong brand identity that has been progressively built upon professionalism, capabilities, and effective organizational resources (David & David, 2016). In this regard, strategic managers can use this information to continue building on the organizational competencies and improve their weak areas to gain a competitive edge in the