Lp5 Assignment: Case Analysisapple Inc.'s Ethical Success

Apple Inc.'s Ethical Success and ChallengesNameInstitutional affiliate Apple Inc.'s Ethical Success and ChallengesApple’s organizational culture is about making every of its stakeholders to feel as part of the bigger thing, and not just themselves. At the same time, the company puts in place mechanisms to safeguard the environment from its activities. For the same reason, the company has a flat organizational structure that ensures that the employees’ views are effectively communicated to the management. The company also believes in privacy. Before Apple’s Steve Jobs’ return to the company in 1997, the Apple’s employees were more open about Apple projects. However, soon after his arrival and reinstatement as the CEO of the company, Jobs put in place a “closed door” policy that emphasized on secrecy. Today Apple remains very cautious of protecting its technology. This include through negotiation and litigation. This includes law suits against companies such as Microsoft, Samsung, HTC and Google among many others. Agreements include the deal by Apple and its competitors against poaching Apple’s best employees. However, due to the highly competitive market, the company is often involved in ethical controversies despite its commitment to ethical