Mgtu9s1 The Global Business Environment Assessment Essay

Digitisation of the medical sectorName:Institutional affiliationDigitisation of the medical sectorIntroductionDigitisation entails converting information such as images, texts and sounds into computer readable formats for easy storage and transmission. The trend is moving towards real-time information sharing between friends and partners. Customers are increasingly becoming spoilt by companies like Amazon that offer seamless products and services. Contemporary customers expect feedback in an instance. Businesses are moving fast towards digitisation to meet the customer demands and attaining a competitive advantage over businesses stuck in the traditional models. Some businesses remain adamant about the change due to fear of the unfamiliar technologies involved and cost of migration. However, businesses that fail to change willingly are forced by the competition, as was the case in the camera industry where analogue camera lacking connectivity to other devices were faced off the market by digital camera manufacturers. Most banks, schools, retail shops, government services and healthcare have also gone digital to enhance customer value. The healthcare sector is however unique in its digitization due to the pressure to digitise amidst the possible risks involved. History of digitization of the health sectorThe whole world