Bus 499 External And Internal Environments

Assignment 2: External And Internal Environments – SamsungCarlos A. Machado Z.Professor GambuzzaBUS 499November 5th, 2013Samsung is a South Korean publicly traded company (ticker: SSNLF on NYSE) where in America is headquartered in Ridgefield Park, New Jersey, and was founded in 1938 (Samsung (1), n.d.). Since then, Samsung has grown into a global information technology leader, managing more than 200 subsidiaries around the world. (Samsung (2), n.d.). Samsung is today one of the largest tech companies in the world. The company offers a variety of products including home appliances such as TVs, monitors, printers, refrigerators, and washing machines as well as key mobile telecommunications products like smartphones and tablet PCs (Samsung (3), 2013). Today, the company has the following divisions in the U.S.: Consumer Business Division (CBD), Enterprise Business Division (EBD), Samsung Telecommunications America (STA), Samsung Semiconductor, Inc. (SSI), Samsung Information Systems America (SISA), and Samsung Austin Semiconductor (SAS) (Samsung (2), n.d.). Last year the company had a net profit of $17.26 Billion (Bloomberg, 2013) and its current U.S. stock price was $1450.00 (Bloomberg, 2013)How Segments of the General Environment affect Samsung?Samsung operates in the tech industry, and