Bus 499 Business-Level And Corporate-Level Strategies

Assignment 3: Business-Level and Corporate-Level StrategiesPrf. Maria GambuzzaCarlos A. Machado Z.December 5, 2013Intel Crop is an American multinational company headquartered in Santa Clara, California. Traded publicly (ticker: INTC) in the NASDAQ and is a component of the Dow Jones Index and Standard & Poor’s 500 Index. It was founded by two scientists, Robert Noyce and Gordon Moore in 1968. By 1971 they had introduced the world’s first microprocessor since then Intel has been constantly innovating their industry (Intel.com (1), 2013). From the data reported in 2010, Intel has 82,500 employs around the world an 55% of does employees resides in the U.S.. Comparing them to Samsung, a direct competitor in the semiconductor market; Intel has a market share of $118.31 Billion, while Samsung has $204.15 Billion. Intel has a P/E ratio of 13.23 and a return on equity of 18.07%, while Samsung has a P/E ratio of 7.23 and a return on equity of 14.87%