Red Ants Pants Red Ants Pants Activity: For This Activity

Red Ants PantsUniversity’s NameSubmitted by Names:Date:Owner’s Decisions and Market Position Calhoun, the owner, and founder of the Red Ants Pants company located in White Sulphur Springs came up with designs for various products mainly clothes for women. Calhoun decided that the company’s production would be maintained in the United States a situation that will intensively help the company in solidifying its market position in the minds of the targeted consumers. Positioning is an important aspect in launching and promoting a company’s product in a given market. Therefore, when the production of the Red Ant Pants is kept in the United States, it will help the company in attaining a diversified group of customers. As a result, the various consumers will have adequate information about the enterprise’s product concerning different aspects including and not limited to the primary products that the company produces. Additionally, the positioning of the product in the United States will lead to the customers developing opinions about the company’s products. The different views developed by the customers will always occur about the competition within