Business Studies Course Work And Answers

Section 2 — Assessment Outcome covered 1 Assessment instructions Develop an initial business plan The initial business plan should be compiled as a draft plan that could, with further work, be taken forward to create a business plan suitable for presentation for financial support, or to other business stakeholders. The initial business plan must meet all of the Evidence Requirements and be in a format that could clearly be taken forward to create a final acceptable business plan. The suggested layout and the required content should include the following. Front cover This should include the business name. Contents page This may include appendices if appropriate. The product/service the business will provide Your plan will include a detailed description of the product/service being sold including a realistic statement of the benefits that will be offered to customers. The description will also detail how the product/service will be regarded in the market by potential customers, eg ‘value for money’. This must include an explanation outlining why you believe that customers would purchase your product/service as opposed to other competitors, eg better quality product, excellent after-sales service, convenient location, etc. Market