How does the MTV "brand" potentially challenge the "defining paradox" of broadcast media? Have traditional broadcast networks (ABC, NBC, CBS) ever also potentially challenged this paradox? Be sure to reference the most pertinent readings, screenings/clips and lectures to support your response. {Ans: Defining Paradox serves the public interest in US broadcasting and it is organized primarily by private interests for profit. Philosophically, in the U.S. This "paradox" has not been interpreted as a conflict because capitalism is understood to be synonymous with democracy. Commercial broadcasting has been imagined, regulated, and interpreted as the logical way to organize communication and the "public forum". It has also been interpreted as representative of the "American Way" of television.}Prime time {Ans: the time period when the television or radio audience is the largest. It is divided equally between single-camera and multiple- cameras. The Prime Time Access Rule (PTAR) was invented in 1970 which was part of the New Industrial Climate: Regulation and Networking, which was the Fairness Doctrine ruled to apply to cigarette advertising. It was also around the time of the Financial Interest and Syndication Rules (Fin-Syn), which was also in 1970.}Mobile Privatization {Ans: Described as an individual's attachment to