power structuresRolesimilarityinterdependenceinjunctive normsproscriptive normscultural identity groupscrowdsmobstuckman modelseceder modelHoman's theorySocial exchange theorySwarm behaviorherd mentalityInformational conformitynormative
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conformity
social identity theory
Self-categorization theory
dominant culture
Counterculture
high-brow
low-brow
Asch Paradigm
Crutchfield situation
ingroup
outgroup
outgroup homogeneity
Trait ascription bias
intergroup interactions
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