Cultural differences also need to be considered in relation to ethics. I was in Italy in May and I noticed some differences in their customs. In the restaurant, my husband was getting very impatient while we were waiting for the check after our meal. In Italy, meals are intended to be very leisurely. The waiters dont work on tips and they allow you to sit at the table for hours. They dont rush you out or bring the check unless you request it. As an American, my husband just thought the service was very slow and was ready to complain. Then, I mentioned that this is what they do in their culture. They enjoy their meal and their company. What one culture may think is rude another culture may think is not. Cultural differences have a strong role in international business. Many companies have their own set of ethical standards. However, they may vary depending on the country that the company is located. Can you share any examples of when someones cultural differences impacted their choices and/or decisions Answer One of the many ways in which the Americans and Indians differ is the importance the Indians give to family relations.