Busi 690: Policy And Strategy In Global Competition Final Project Compilation

Macy’s Inc.School of Business, UniversityAuthor NoteI have no known conflict of interest to disclose. Correspondence concerning this article should be addressed to Email: MACROBUTTON AcceptAllChangesInDoc Executive SummaryThis paper provides an in-depth analysis of Macy's Inc., a leading American department store chain with a rich history dating back to 1858. With a 2019 global revenue of $24.6 billion. The paper examines Macy's current mission, objectives, and strategies, focusing on its commitment to diversity, equity, and inclusion and its dedication to environmental, social, and governance (ESG) responsibilities. A comprehensive SWOT analysis and a detailed exploration of Macy's business model, operational strategies, and financial performance. The paper also delves into Macy's strategic response to industry dynamics and competitive pressures, assessing its financial health and operational efficiency against industry benchmarks. Strategic recommendations are proposed to enhance Macy's market position, focusing on inventory management efficiency.Table of Contents TOC \o "1-3" \h \z \u Executive Summary PAGEREF _Toc153324196 \h 2Table of Contents PAGEREF _Toc153324197 \h 3Macy’s Inc PAGEREF _Toc153324198 \h 6Existing Mission, Objectives, and Strategies PAGEREF _Toc153324199 \h 6Mission Statement of Macy’s PAGEREF _Toc153324200 \h 7Current Strategy