Culture Map Powerpoint Presentation

Culture MapBreaking Through the Invisible Boundaries of Global BusinessErin Meyer About the AuthorCultural Management Professor at INSEADLived and worked in Africa, Europe, and the United StatesMarried to a FrenchmanBorn and Raised in the Midwestern United StatesPeace Corps volunteer, teaching English students in Botswana and later working with Asian immigrants in the United StatesCulture Map was her first book “Globalization has led to the rapid connection of internationally based employees from all levels of multinational companies...Yet most managers have little understanding of how local culture impacts global interaction.”- Erin Meyer - About the bookPublish 2015Book is available in nine languages and being translated into two othersBased on more than a decade of research from global executives around the world at INSEAD (p.15)Eight scales that map the worlds culture (p. 16)20 – 30 countries along a continuum and guides you in applying the scale to dozens of situations commonly arising in our global business world (p.18)Written for engaging in international business, but relatable to everyday cross-cultural engagement (p.24-25) Eight Scales of the Culture Map What’s the pointMisunderstanding culture norms can be the catalyst that create complicated situations. (p.4)Tools to help readers improve their effectiveness at solving the most thorny problems caused by