Eco 415 Maximizing Profits

Maximizing Profits within Markets ECO/415 September 13, 2010 Patrick O Donnell Maximizing Profits within Markets PepsiCo (Pepsi) is a huge corporation bringing numerous products to various countries. Many people look at Pepsi as a corporation that has to compete in possessing the best product with the best price. With Pepsi fluent in many countries, Pepsi has to control their products by applying them to different markets. Depending on the country and the product, different markets may be the only way for Pepsi to control how they look at their product from a consumers perspective. This paper will discuss the differences in the four market types, explain how a firm can maximize profits in the four market types, identify Pepsis market type, discuss the affect of this market type of Pepsis ability to maximize profits, and the optimal profit maximizing strategy for Pepsi. Differences between the Four Market Types When choosing a market type, Pepsi has to look at the four market types and compare which would be better for their products. With this comparison in mind, Pepsi needs to decide what is beneficial to their consumers. Not only does Pepsi want the consumer to enjoy the product but also Pepsi