7-1 Final Project Final Company Performance Summary

7-1 Final Project: Final Company Performance SummaryNameCourseTutor’s NameDate7-1 Final Project: Final Company Performance SummaryI. Progress of the Company The past eight years have been a period of globalization starting with the developed economies of Europe and then proceeding to emerging economies in BRICS countries. Some of the challenges of globalization are cultural and environmental factors that significantly influenced decision-making in respect of acceptability of the company’s product. Management decisions were centred on aligning the products to the culture of the people in the foreign markets. Political and economic factors such as import tariffs influenced decisions such as offshoring. The process of globalization was characterized by constant alignment with evolving customer demands. Perceptual map was used in product positioning of high-tech and low-tech products and impressive market-share growth rate was realised in High-tech products. The overall customer aspects of our business were average, but the company struggled with customer accessibility.II. Current Situation a) StrengthsThe strength of the company is competitive advantage gained from timely introduction of new products both in America and in international markets. This strength is founded on ability to align the company’s products