Key Concept ExerciseRequiredInternationalisation drivers and global marketsWhat is the difference between globalisation and internationalisation?
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Globalisation tends to be an organisational concept where business grows into expanded global market. Internationalisation, on the other hand, refers to the importance of international trade and treaties and thus, forms the context that allows or encourages globalisation.
Internationalisation and globalisation are complex and require a well-developed
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