LP8 Assignment: ReflectionMattel, IncBinyam Worku Institutional AffiliateMattel’s Behaviors are not Self-ServingIntroductionThe majority of business organizations implement strategic plans that will ensure that they keep making profits and remain in the industry for a long time. These strategies include reducing their costs by finding cheaper alternatives to source their row materials, cheaper sources of energy and cheaper materials. On the other hand, some businesses are all about making the world a better place through their operations by promoting ethical business practices within the industries which they operate in. This paper will look into Mattel, Inc. systems of behavior that are not solely self-serving, but preferably, are pursuing goals and objectives beyond the quarterly bottom line.Mattel, Inc.Mattel is an American toy manufacturing company, with headquarters in El Segundo, California. The company was established in 1945 by Ruth Handler, Elliot Handler and Harold Matson as a company for developing picture frames. However, in 1949, the company started producing children toys. Its leading brands include Barbie dolls, Hot Wheels toy die-cast vehicles, Warner Bros, Harry Potter branded clothing, and accessories, Superman and Batman. Currently, Mattel has manufacturing facilities in China, Mexico, Indonesia,