High Cost Of Medications And Shortage

The High Cost of Medications and Shortage of Health Professionals Name Institution The High Cost of Medications and Shortage of Health Professionals The pharmaceutical industry in the United States is also the global head in biopharmaceutical research. The pharmaceutical industry is the top three most profitable industries in the US. The pharmaceutical industry researches, develops, manufactures, and sells drugs. They are often seen as driven to maximize sales for existing conditions and find any new markets for new conditions. They are necessarily in the health care sector because they ensure that health institutions have medications for conditions that they need to treat. However, in my opinion, the protocols used in the pharmaceutical industry business transactions do not fall under moral considerations. For example, Pharmaceutical companies use more than a billion dollars in marketing of their products by using the direct to the consumer approach. They use this strategy under the pretense that these advertisements provide basic information on conditions and influence the consumer into asking the health care provider about the product. DTC advertising in my opinion is mainly to increase the market share for these pharmaceutical companies and to increase their profit margins. DTC advertising is a strategy to